Would you like to help us manage our social media and marketing activities for the Festival?  

To apply, please send a CV and covering letter to:

Roxanne@derbybookfestival.co.uk

or by post to: Derby Book Festival, 13 Lavender Row, Derby, DE22 1DF.

Deadlines for applications: 5pm Monday 25 March 2019
Interviews will take place on Monday 1 April 2019 at Derby Book Festival’s offices.

If you have any questions about the role, please contact Theresa Keogh, Festival Director, on 07853214913 or email: theresa@derbybookfestival.co.uk

This is a freelance contract for 52 days’ work (based on 7 hours p/day) from April to June 2019 with a fee of £3,640.

Post:                            Marketing Assistant

Contract Period:          52 days’ work from April to June 2019 (time variable and to be agreed, but full time at the Festival)
Fee:                                £3,640
Based at:                      Derby Book Festival Office, 67 Bridge Street, Derby
Responsible to:           Executive Director

The Role
We are recruiting for a Marketing Assistant for our 2019 Festival. The role is a temporary freelance position running from April to June 2019. The post includes supporting the marketing functions of the Festival including social media, website and promotional support the organisation of Derby Book Festival. The fee for the role is £3,640 based on 52 days’ work (based on 7 hours p/day). Further information can be found in the job description.

About the Festival

In just five years Derby Book Festival has established itself as the largest and most successful literature festival in the East Midlands, with ticket sales doubling since its inception. Its success and reputation continues to grow with a programme of events for all ages and interests. We aim to organise another diverse, accessible and high-quality programme in 2019 with a wide range of writers, from internationally renowned authors to exciting new talent. 

We work closely with arts organisations across the city and have a range of venues: from the beautiful Derby Cathedral which seats 600 people, to the 550-seater Derby Theatre, to spaces accommodating 230 to 100 people and fewer.

To give you an idea of the success of our 2018 Festival:

  • 106 events in 19 venues across the city over 9 days
  • Almost 7,000 tickets sold – an increase of 25% on 2017
  • 41% increase on 2017’s Festival book sales with Waterstones and Blackwells
  • 91% events rated as Excellent or Good
  • 107 mentions in national, local and regional press

Our first four Festivals have included a broad range of writers including Simon Armitage, Joan Bakewell, Louis de Bernières, Sathnam Sanghera, Joanna Cannon, Tracy Chevalier, Sarah Churchwell, Ken Clarke, Carol Ann Duffy, Sebastian Faulks, Matt Haig, Sophie Hannah, John Hegley, Alan Johnson, Jon McGregor, Kate Mosse, Jenni Murray, James Naughtie, David Nicholls, Matthew Parris, Sarah Perry, Sunjeev Sahota, Sarah Waters and Alison Weir.

Here is a link to a slide show which gives you a flavour of our 2018 Festival, and you can find more information at our website http://www.derbybookfestival.co.uk/

Key Responsibilities:

IT support

  • Maintain databases, spreadsheets and Mailing lists (in Excel, Mailchimp and Google Drive) for the following key areas:
    • Distribution/marketing
    • Media
    • Marketing (e-shot)

Social media

  • Draft and schedule social media posts
  • Reply to social media responses
  • Plan competitions and promotions on social media
  • Produce weekly analysis reports on social media activity
  • Produce a final report on social media and website activity post Festival
  • Plan regular social media posts to be sent it throughout the year.

Website

  • Upload promotional copy onto partner websites to support marketing e.g. Net Mums, Mumsnet, Cathedral Quarter, Derbyshire Arts
  • Provide promotional information to other partners and sponsors e.g. Arts Council, Visit Derby, Derby LIVE, QUAD to enable them to support the marketing of the Festival through their channels

Marketing

  • Draft items for inclusion in the Festival eshot, blog and other publications
  • Assist in organisation of Taster Events and Derby Reads including distribution of invitations and managing responses
  • Distribute marketing materials to venues and sites around the city and county
  • Liaise with distributors over flier and programme delivery and stock levels
  • Draft promotional copy and produce fliers and posters to support the Festival marketing
  • Manage the merchandising stock levels and programme levels
  • Support the analysis of Audience Agency data on events to inform future marketing
  • Gather data and information from partner organisations on marketing activity to inform final Marketing Report and ACE evaluation.

Essential criteria

  • Experience of regularly using social media platforms including Twitter and Facebook
  • Excellent skills in using Word and Excel (or Mac equivalent)
  • Experience of analysing data including social media
  • Provision of own laptop
  • Excellent English language and grammar skills including GCSE English at Grade C or above
  • Attention to detail
  • Ability to work as part of a team and without close supervision
  • Ability to work under pressure.

Desirable criteria

  • Experience of using social media platforms in a business environment
  • Experience of using Instagram and Hootsuite in a business environment
  • Experience of working in a marketing or social media role in a business environment
  • Experience of and excellent skills in copywriting for marketing channels
  • Experience of using Mailchimp to produce e-communications
  • Experience of events management
  • Full, clean driving licence and access to use of a car during the freelance period
  • Ability to lift and move light equipment such as boxes of leaflets

Please support this year’s YMCA Sleep Easy
Our wonderful Festival Chair Liz Fothergill not only supports us at every step of the way in organising the Festival, she also supports many other local charities and organisations.

This year, for the third time, Liz and her (equally wonderful) daughter Lissy will be sleeping rough at the YMCA Sleep Easy on Friday 8 March to support YMCA Derbyshire and the work they do transforming the lives of young people.

Please do support them:  https://mydonate.bt.com/fundraisers/lizandlissyfothergill1

An Evening of Poetry with Daljit Nagra
If you are a poetry lover and can’t wait to hear this year’s Festival poets, there’s a special event on Thursday 21 March with one of the UK’s most celebrated poets, Daljit Nagra in the Go’Sasa Cafe inside the Council House, Derby.

The event is from 6pm and tickets cost £5.  To book visit: https://www.inderby.org.uk/libraries/events/an-evening-of-poetry-with-daljit-nagra/

 

 

Derby Book Festival

31 May – 8 June 2019

Site by Codemakers

Derby Book Festival is a Charitable Incorporated Organisation registered with the Charity Commission for England & Wales Number 1159763